I want to show a map of Georgia you may not have seen before (but is also extremely important to help us win).
This map shows how TV advertisers divide the state up into media markets. When campaigns put ads on the air, they have to pay per media market, so some campaigns only pay to advertise in places they’re sure they can win.
But we’re not like other campaigns. We’re committed to reaching voters in every corner of the state, in every single media market, not just Atlanta.
But getting ads up on TV — in addition to radio and online ads — all across the state while running a field program is expensive. That’s why I hope you’ll take a look at this map to see just how ambitious our plan is, and then chip in $5 or whatever makes sense for you today:
We know we will not win every county or every media market in Georgia. But we also know that, in an election this close, if there is even one more vote we can earn by sharing Stacey’s message — it’s worth it.
We can only win this election by engaging folks in every corner of the state — from Albany to Augusta to Columbus.
That’s why we’re going to need to advertise in every one of these media markets, and why we’re counting on grassroots donors like you to chip in and make sure we have the resources to do so.
Anything you can give right now will make a real difference. I hope you’ll make your next donation right now.
Thanks,
Jack DeLapp
Director of Strategy, Targeting and Metrics
Abrams for Governor
PAID FOR BY ABRAMS FOR GOVERNOR |
Abrams for Governor
931 Monroe Dr NE
Ste A102 #363
Atlanta, GA 30308
United States
Contributions to Abrams for Governor are not tax deductible.
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